Williamson and Pam Golding Properties makes the Dolphin Coast their new home

Justin ScottAugust 30, 2019

The established and highly successful Pam Golding Properties Mount Edgecombe Franchise owned by Farrah Williamson, recently extended its expertise and footprint into the burgeoning Dolphin Coast region. With a history of being one of the most successful franchises within the Pam Golding Properties (PGP) group, Williamson and her team are excited about the prospects in the Ballito and surrounding area and the value they believe they can add to this North Coast community.

“In recent years with the economic downturn, the property market has been tough with people struggling to afford their dream home. Our commitment to assisting our clients meet their property needs and our depth of experience and knowledge about the property market in the area have been key to us successfully weathering the storm to date. Fortunately, we are seeing signs of an upswing in the property sector with a number of new developments being kick-started again in the North Coast region of KZN. We believe that we can really help families and individuals in the Ballito and North Coast area capitalize on this growth – just as we have successfully done in the Mount Edgecombe area for 17 years,” stated Williamson.

This ambitious Franchisee Owner and Principal Agent has invested in three Pam Golding Property shops in Ballito that people from the area can visit to get hands on advice and assistance in renting or buying their dream home. Farrah and her qualified and dedicated team of agents can be found in the Ballito Lifestyle Centre, The Zimbali Wedge and in Balvista Centre on Compensation Road. “Your home is one of the single biggest assets that you acquire in your lifetime, for most people it is the biggest asset they gain, and there is something truly special about connecting people to properties. I believe Pam Golding Properties is a family business that prides themselves on family values, ethics and professionalism. I myself followed in my mother’s footsteps and learnt from the best about what it takes to be one of the top realtors and how one can find real joy in matching up people with their ideal homes. I want PGP Ballito to be the agency of choice across the Dolphin Coast, to have the best agents in each area and estate, offering the superior service, professionalism and integrity that PGP is known for,” added Williamson.

Pam Golding Properties is recognised locally and internationally as Southern Africa’s leading independent real estate group and the country’s most awarded Real Estate Company. In 1976, Mrs. Pam Golding identified the need for a discreet and professional agency within the South African real estate market. The Group has since developed into a world-class global organisation comprised of a number of operating companies and estate agents, which cover the full spectrum of the real estate market in sub-Saharan Africa and internationally. Inherent in the essence of the brand – underpinned by the company’s philosophy and cornerstones of empathy, knowledge, experience and integrity – is the promise of a “sense of comfort”.

Pam Golding Property has remained on the forefront of property sales by making use of modern technology like property and virtual tour apps and web alerts to sell property. Although Williamson understands and values the use of technology to connect with buyers and sellers – she still remains a fervent believer in the good old face-to-face approach when it comes to selling a home.